5 Steps To Take To Turn Your Passion Into Business, by Biana Babinsky

This article by Biana isn't specifically for jewelry artist, but it still has useful information.

As I always tell my clients, having a passion for something does not make it a business. But taking just a bit of time and using these five steps to evaluate your passion and make critical decisions will help you turn it into a business. If you are already running a business based on your passion, use these steps to see whether you have all the building blocks in your business to turn it into a true multiple income stream based business.

Step 1. Define Your Passion. Think about this for a minute - what is your passion all about? Who benefits as a result of your passion? Let's say you are a life coach, and you love to see your clients get more out of life. Define your passion in more detail. For example, you may enjoy seeing your clients in the 30-50 age group find their ideal mates. Which means your passion is helping singles between 30 and 50 find the love of their lives.

Step 2. Research The Market And Demand. Now that you have defined your passion, you are ready to do some research. Look into the target market itself - is there a lot of demand among the 30-50 age group for finding a mate? Is there a lot of competition this market? How can you position yourself in this market in order to be unique and differentiate your services from all the other services available? You can do this research by doing online searches to see other professionals who offer similar coaching services and you can see what the demand for relationship coaching is like by using keyword research tools and social networking forums.

Step 3. Reposition Passion Into How-To Products. Let's backtrack a bit. If all you are doing in your relationship coaching business is providing services, you will be exchanging time for money. When you take a day off and go on vacation, you will not earn any money because you are not doing any work during that time (it wouldn't be much of a vacation if you did!). This means that you must also create how-to products that you can promote in addition to your services. Your target market wants to know how to do something, so the best products that you can create will teach your clients how to find a mate, for example. In addition to offering your relationship coaching services, come up with ideas that turn your knowledge into products. For example, you can create an e-book on how to find an ideal mate, a teleseminar, etc.

Step 4. Decide On the Revenue Model For Your Business. Since you are looking to create a business based on multiple streams of income, decide how many streams of income you are going to have and what they are going to be. Be specific - this will help you map out your information products empire and decide on when you are going to create which product.

Step 5. Create A Marketing Plan. Online marketing is extremely powerful for getting the word out about your passion turned into business. Decide on how you are going to get the word out. Determine which online marketing techniques you will use. Again, be specific in mapping out marketing, because the more specific you are, the easier it will be for you to take action and earn revenue with your passion!

Bonus Step 6. Take Action! Put this information to use for yourself. You will not achieve results until you take action and turn your passion into a business!

About the author: Biana Babinsky is the online business expert who teaches coaches and other professionals how to get more clients online. Get her no charge report,"How To Get Clients Online" at http://www.avocadoconsulting.com/free_report.html